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Impact
of India's economic growth on Tourism |
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If one is to think about the impact of India's
economic growth on tourism in the country, one
needs to study this feature as part of the larger
picture of the developing world's contribution
to this fiscal boost. While some economists may
attribute the success of Indian economy to the
profits generated by the tourism sector, which
in turn were boosted by innovative marketing,
brand-building and strategic planning of tour
packages, other thinkers may credit the rise in
number of MNC's and diversifications of the Indian
open industries norm as being the chief cause.
However, if the WTO (World Tourism Organization)
is to be believed, as many as 698 million people
have traveled to a foreign country in 2000 and
have spent over US$ 478 billion while on tour.
Now, logically presuming India too had a share
in that pie, however big or small it may be, it
would be acceptable to conclude that this free
spending of disposable incomes, on the rise in
India too, has been a major reason for the way
in which people in India are spurring on economic
growth and the tourism sector therefore, cannot
be left out either.
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Contributors to economic growth:
industrialization, education, qualified professionals,
opening up of foreign markets, liberalization
of trade policies and better advertising and marketing
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The above factors have been collectively responsible
for boosting our country's economic reserves and
the impact of India's economic growth on tourism
is increasingly being felt in specialty sectors
like spiritual tourism, spa tourism, student/senior
citizen or family vacation plan segments in tourism
as well as (surprise, surprise!) adventure tourism!
Better amenities and modernization of roads, infrastructure
in hotels, local lodging options, accreditation
of genuine travel operators and guides etc., training
being imparted by government and private sector
individuals interested in developing specific
regions for tourism promotion and encouraging
global gains for India have all been strategized
well. These policies put in place after significant
contribution from field experts like market watchers,
tourism ministry and education and foreign affairs
ministry support systems are governed by the needs
of tourists visiting India for a certain cultural
flavor, yet, not be deprived of comforts, hygiene,
security and conveniences that are world-class.
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Understanding
and fulfilling needs of global tourists for quality
vacationing: the kick-off for creditable performance
and strong impact of India's economic growth on
Tourism |
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Indian tourism receipts combined with better passenger
transport systems and customized food and lodging
preferences taken into consideration by exclusive
tour operators has meant a niche segment of the
country's top travel agencies generating considerable
income for their industry. No wonder, as things
stand, tourism has become the number one export
earner, ahead of automotive products, chemicals,
petroleum and food for India and this would not
have been possible without the combining of governmental,
community and private industry powers through diversification
in the economy. This diversification of economy
is a sign of health for India as a developing nation
fast emerging as a major player in the tourism sector,
which has got a shot in the arm thanks to better
management at local and urban levels. The only issue
of concern is that should India or any of its major
tourism generating regions become dependent for
its economic survival upon one industry, it can
put major stress upon this sector and its people,
who may be compelled to perform well consistently.
One solution for easing the burden of India's welcome
economic growth off the shoulders of the locals
is for our developing country to explore other resources,
apart from embracing specialized tourism pockets,
as a way to boost the economy. |
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